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What is an SEO Audit? How to Perform an SEO Audit

By June 25, 2025No Comments

If you’re on the Agency plan, you can also use the AI Summaries feature within reports to get a quick text summary of your data. These audits have many of the same metrics you’ll find in just about any tool on this list, but I like SE Ranking’s clean data presentation, which has a few unique callouts. The core web vitals chart is especially useful, showing a detailed breakdown of your site by user experience ratings. The basic plan limits how many keywords you can track, for example, so it might not be the best choice for larger websites.

  • Google knows when you actually updated your content, so you won’t fool them if you try.
  • By regularly monitoring rankings, you can quickly spot declines or improvements, prioritize updates, and adjust your strategy based on data rather than assumptions.
  • Encourage customers to leave positive reviews, as they impact local search rankings.
  • Keyword Insights gathers live search terms from Google Autocomplete, People Also Ask, and Quora.

Case Study: Ecommerce Site Optimization

Understand the geographical locations, age groups, and other demographic factors of your audience. This information enables you to tailor your content and SEO strategies to better resonate with your target audience. In the SEO audit, prioritize optimizing images by compressing them to reduce file size without compromising quality.

SEO audit

Another way to check how well your page BHS Links renders to Google is to view the cached version of a few important page templates. You can view this after searching for the page and clicking the option next to the URL to view the cached version. Select your most important templates such as a category page, product page, and blog post. Most importantly, though, Google also uses the HTTPS encryption as a ranking signal.

SEO audit

There is a lot to consider when auditing your technical SEO, and it can get pretty complicated. This helps you identify potential sites to reach out to for guest posts, collaborations, or partnerships. When you work with a growing company, spotting trends fast helps you stay ahead of your competitors. And it lets you establish authority in your industry before the market gets saturated. It provides AI-powered outreach templates, automatic follow-ups, and integrates with SEO tools like Semrush, Ahrefs, and Moz.

SEO audit

Our Rankings Are Stuck – No Matter What We Do

What does matter is the ratio between good and toxic links in your profile—you want the vast majority to be high-quality links. This tool shows you detailed performance data and actionable insights, which can help you identify areas that you need to improve. Next, make sure it’s easy for search engines to effectively navigate your site structure. Next, make sure search engines can easily move through your site and find your content.

SEO audit

As part of the SEO audit process, assess the sources contributing to your website’s revenue. Identify how organic traffic aligns with revenue generation and pinpoint areas for optimization. Understanding the correlation between revenue and traffic sources aids in refining marketing strategies and maximizing profitability. Optimize images specifically for mobile devices during the SEO audit. This involves refining image delivery and formatting to enhance the user experience on smartphones and tablets, contributing to overall site performance.

Images contain descriptive alt attributes

Unless you’re facing a harsh penalty, only remove a link if it truly stands out as suspicious. Different backend systems offer title tags and descriptions in different ways. In a WordPress CMS, these should be easily editable on the page level for each of your web pages.

Search engine companies created it as a unified language for structured website data. BROWSEO is an SEO browser for reviewing your website in a limited format to analyze its UX, content, and SEO. Once you input the URL, the output will hone in on your HTML so you’re able to understand the page’s structure, optimized search terms, and other SEO-related factors.

shaila sharmin

Author shaila sharmin

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